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North America Ancillary Services Power Market

ID: MRFR/EnP/53489-HCR
200 Pages
Chitranshi Jaiswal
October 2025

North America Ancillary Services Power Market Research Report By Service Type (Frequency Regulation, Voltage Support, Reactive Power Supply, Black Start Services), By Technology (Energy Storage Systems, Demand Response, Smart Grids, Distributed Generation), By Market Application (Utilities, Independent System Operators, Electricity Retailers), By End Use Sector (Residential, Commercial, Industrial) and By Regional (US, Canada)-Forecast to 2035

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North America Ancillary Services Power Market Summary

As per MRFR analysis, the ancillary services-power market size was estimated at 2624.0 USD Million in 2024. The ancillary services-power market is projected to grow from 2839.17 USD Million in 2025 to 6245.0 USD Million by 2035, exhibiting a compound annual growth rate (CAGR) of 8.2% during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The North America ancillary services-power market is experiencing robust growth driven by technological advancements and regulatory support.

  • The integration of renewable energy sources is reshaping the ancillary services landscape in the US and Canada.
  • Technological advancements in energy management are enhancing operational efficiencies across the market.
  • The emergence of non-traditional market participants is diversifying the competitive landscape in the ancillary services sector.
  • Regulatory support for ancillary services and growing demand for grid reliability are key drivers propelling market expansion.

Market Size & Forecast

2024 Market Size 2624.0 (USD Million)
2035 Market Size 6245.0 (USD Million)

Major Players

NextEra Energy (US), Duke Energy (US), PSEG (US), E.ON (DE), Engie (FR), Iberdrola (ES), RWE (DE), Orsted (DK), Southern Company (US)

North America Ancillary Services Power Market Trends

The ancillary services-power market in North America is currently experiencing a transformative phase, driven by the increasing integration of renewable energy sources and the growing demand for grid reliability. As the energy landscape evolves, utilities and grid operators are focusing on enhancing their ancillary services to ensure stability and efficiency. This shift is largely influenced by regulatory frameworks that promote cleaner energy solutions, alongside technological advancements that facilitate better management of power supply and demand. The emphasis on sustainability is prompting stakeholders to explore innovative solutions that can support the transition to a more resilient energy system. In addition, the ancillary services-power market is witnessing a rise in participation from non-traditional players, including energy storage providers and demand response aggregators. These entities are leveraging advanced technologies to offer flexible solutions that complement traditional ancillary services. The market dynamics are further shaped by the increasing need for real-time data analytics and improved communication systems, which enhance operational efficiency. As the sector continues to adapt, it appears poised for growth, with potential opportunities for investment and collaboration among various stakeholders in the energy ecosystem.

Integration of Renewable Energy Sources

The ongoing shift towards renewable energy is significantly impacting the ancillary services-power market. As more wind and solar power are integrated into the grid, the need for ancillary services to manage variability and ensure reliability becomes crucial. This trend suggests a growing demand for services that can balance supply and demand effectively.

Technological Advancements in Energy Management

Innovations in technology are reshaping the ancillary services-power market. Smart grid technologies and advanced energy management systems are enabling better monitoring and control of power flows. This evolution indicates a potential for enhanced efficiency and reliability in ancillary services, allowing for more responsive grid operations.

Emergence of Non-Traditional Market Participants

The entry of non-traditional players, such as energy storage companies and demand response providers, is altering the landscape of the ancillary services-power market. These participants are introducing new solutions that enhance grid flexibility and reliability, suggesting a shift in how ancillary services are delivered and valued.

North America Ancillary Services Power Market Drivers

Growing Demand for Grid Reliability

As the energy landscape evolves, the demand for grid reliability has become paramount. The increasing frequency of extreme weather events and the integration of intermittent renewable energy sources have heightened the need for ancillary services. Utilities are now prioritizing investments in services that ensure grid stability and reliability. The ancillary services-power market is responding to this demand by expanding its offerings, which may include frequency regulation and voltage support. According to recent data, the market for ancillary services is projected to grow at a CAGR of 10% through 2030, driven by the necessity for enhanced grid resilience and operational efficiency.

Regulatory Support for Ancillary Services

The regulatory framework in North America plays a crucial role in shaping the ancillary services-power market. Recent policies have emphasized the need for reliable grid operations, which has led to increased demand for ancillary services. For instance, the Federal Energy Regulatory Commission (FERC) has implemented measures to enhance market participation, thereby fostering competition among service providers. This regulatory support is expected to drive investments in ancillary services, as utilities and independent system operators seek to comply with evolving standards. The ancillary services-power market is likely to witness a surge in capacity as stakeholders adapt to these regulations, potentially increasing market size by 15% over the next five years.

Technological Innovations in Energy Storage

Technological advancements in energy storage solutions are significantly impacting the ancillary services-power market. Innovations such as lithium-ion batteries and other storage technologies enable better management of energy supply and demand. These advancements facilitate the provision of ancillary services like load balancing and frequency regulation, which are essential for maintaining grid stability. The ancillary services-power market is likely to benefit from the decreasing costs of energy storage systems, which have dropped by approximately 50% over the past five years. This trend suggests that more players may enter the market, enhancing competition and service diversity.

Economic Incentives for Ancillary Service Providers

Economic incentives are becoming increasingly important in the ancillary services-power market. Financial mechanisms such as capacity payments and performance-based incentives encourage service providers to enhance their offerings. These incentives are designed to ensure that ancillary services are available when needed, thereby improving overall grid reliability. The ancillary services-power market is likely to see a rise in participation from various stakeholders, including traditional utilities and new entrants, as these economic drivers create a more attractive business environment. Recent analyses suggest that the market could expand by 12% annually as a result of these incentives, fostering innovation and service diversification.

Increased Participation of Distributed Energy Resources

The rise of distributed energy resources (DERs) is reshaping the ancillary services-power market. With more consumers generating their own electricity through solar panels and other technologies, the need for ancillary services to manage these resources is growing. DERs can provide valuable services such as demand response and local energy balancing, which are crucial for grid management. The ancillary services-power market is adapting to this shift by developing frameworks that allow for the integration of DERs into existing systems. This trend could lead to a 20% increase in ancillary service offerings by 2027, as utilities seek to leverage the potential of these resources.

Market Segment Insights

By Service Type: Frequency Regulation (Largest) vs. Black Start Services (Fastest-Growing)

The market share distribution among the service types indicates that Frequency Regulation holds a significant portion, while Black Start Services is gaining traction rapidly. Reactive Power Supply and Voltage Support, though established, are comparatively smaller in market share. This dynamic landscape highlights the importance of Frequency Regulation in maintaining grid stability and meeting demand, while Black Start Services reflects the industry's response to reliability and resilience challenges. Growth trends within the segment are driven by increasing energy demand and the integration of renewable energy sources. The push for grid modernization is fostering advancements in technologies that support these services. Additionally, regulatory incentives and the need for improved grid reliability are contributing to the accelerated growth of Black Start Services, positioning it as a vital component of future energy strategies.

Frequency Regulation (Dominant) vs. Black Start Services (Emerging)

Frequency Regulation is characterized by its crucial role in balancing supply and demand, ensuring grid stability in fluctuating energy markets. Its dominance stems from ongoing investments in advanced control technologies and the increasing complexity of power systems. On the other hand, Black Start Services, emerging as a key sector, focuses on restoring power systems after outages, showcasing its importance in enhancing grid resilience. The growing dependency on renewable energy and its intermittent nature is propelling Black Start Services into the spotlight, as utilities seek reliable solutions to mitigate risks associated with power interruptions.

By Technology: Energy Storage Systems (Largest) vs. Smart Grids (Fastest-Growing)

In the North America ancillary services-power market, Energy Storage Systems lead the segment with notable market share distribution, significantly influencing the overall landscape. Following closely are Demand Response and Smart Grids, which have gained traction due to emerging technologies and regulatory support aimed at enhancing grid reliability and efficiency. Distributed Generation, while having a smaller share, is showing potential growth driven by consumer preferences for localized energy solutions. Growth trends indicate a robust expansion in the technology segment, particularly with Smart Grids, which are rapidly gaining adoption amid increasing investments in digital infrastructure. The push towards renewable energy integration and the need for resilience in energy systems are driving demand for Energy Storage Systems. These systems are crucial for balancing supply and demand, while Demand Response initiatives encourage consumer participation in energy management. Emerging technologies and government policies are fostering this growth, creating a favorable environment for innovation.

Technology: Energy Storage Systems (Dominant) vs. Smart Grids (Emerging)

Energy Storage Systems stand as the dominant force within the segment, offering significant capabilities for energy management, especially in balancing intermittent renewable energy sources. They provide essential grid support, ensuring stability and reliability. Smart Grids, emerging as a transformative technology, leverage advanced communication and automation to enhance energy distribution efficiencies. They facilitate real-time monitoring and management of energy usage. Demand Response programs complement these technologies by incentivizing consumers to adjust their energy consumption during peak periods. Together, these segments are redefining the landscape of energy management, pushing for smarter, more efficient systems that integrate various energy sources for optimal performance.

By Market Application: Utilities (Largest) vs. Independent System Operators (Fastest-Growing)

The market share distribution in the ancillary services-power market shows that Utilities hold the largest portion, driven by their established infrastructure and customer base. Independent System Operators are emerging rapidly, capturing a growing share as they enhance grid reliability and facilitate electricity market transactions. Growth trends indicate a shift towards more decentralized energy systems, prompting Independent System Operators to expand their role. As renewable energy sources proliferate, the demand for flexibility services increases, presenting significant opportunities for both Utilities and Independent System Operators. Additionally, electricity retailers are adapting their strategies to leverage these changes, further incentivizing innovation and investments in ancillary services.

Utilities (Dominant) vs. Independent System Operators (Emerging)

Utilities dominate the market with their comprehensive service offerings and substantial infrastructure investments, allowing them to effectively manage traditional and renewable energy resources. They benefit from regulatory frameworks that support their operations and establish trust among consumers. In contrast, Independent System Operators are emerging as vital players due to their ability to integrate various energy sources and optimize grid efficiency. Their innovative approaches are crucial in balancing supply and demand, particularly as intermittent renewable energy sources like solar and wind gain traction. This dynamic creates a competitive landscape where both segment values contribute significantly to the evolution of the ancillary services-power market.

By End Use Sector: Residential (Largest) vs. Industrial (Fastest-Growing)

In the North America ancillary services-power market, the Residential sector dominates with a significant share, driven by the growing number of households and increased demand for energy-efficient solutions. The Commercial segment follows closely, fueled by the expansion of retail spaces and various services enhancing energy consumption. The Industrial sector, while smaller in share, is showing tremendous innovation and adaptability, positioning itself as a key player in the market. Growth trends in this sector indicate a noteworthy shift towards renewable energy solutions and smart technologies, enhancing operational efficiencies. The increasing regulatory focus on sustainability and cost reduction is driving more industries, especially in the Industrial segment, to adapt newer solutions. This indicates a fulfillment of demand that not only seeks reliability but also prioritizes environmental considerations as essential drivers for growth.

Residential (Dominant) vs. Industrial (Emerging)

The Residential sector remains dominant in the North America ancillary services-power market, primarily due to a robust demand for energy-related services among households. This segment is characterized by a steady consumption pattern and a shift towards energy-efficient appliances, indicating a strong focus on sustainability. On the other hand, the Industrial segment is emerging recently, marked by a focus on automation and integration of advanced technologies to enhance productivity. This evolution is largely driven by the need for operational efficiency and regulatory pressures to reduce carbon footprints. As industries modernize, the Industrial sector's growth is expected to accelerate, making it an intriguing aspect of currently evolving market dynamics.

Get more detailed insights about North America Ancillary Services Power Market

Regional Insights

US : Leading Market with Robust Growth

Key markets include states like California, Texas, and New York, which are at the forefront of energy innovation. The competitive landscape features major players such as NextEra Energy, Duke Energy, and Southern Company, all vying for market share. Local dynamics are influenced by state-specific regulations and incentives for renewable energy projects. Industries such as electric vehicles and energy storage are driving demand for ancillary services, creating a vibrant business environment that fosters innovation and investment.

Canada : Strategic Developments in Energy Sector

Key provinces include Ontario, Alberta, and British Columbia, which are pivotal in the energy landscape. The competitive environment features players like E.ON and Engie, alongside local utilities. The business climate is characterized by a strong focus on sustainability and innovation, with significant opportunities in energy storage and demand response solutions. The integration of smart technologies is also reshaping the market, aligning with global trends towards digitalization in energy management.

North America Ancillary Services Power Market Regional Image

Key Players and Competitive Insights

The ancillary services-power market in North America is characterized by a dynamic competitive landscape, driven by the increasing demand for reliable and efficient energy solutions. Key players are actively engaging in strategies that emphasize innovation, sustainability, and digital transformation. Notably, NextEra Energy (US) has positioned itself as a leader in renewable energy integration, focusing on enhancing grid reliability through advanced energy storage solutions. Similarly, Duke Energy (US) is investing heavily in smart grid technologies, aiming to optimize energy distribution and reduce operational costs. These strategic initiatives not only enhance their competitive edge but also contribute to a more resilient energy infrastructure across the region.

In terms of business tactics, companies are increasingly localizing their operations and optimizing supply chains to respond swiftly to market demands. The competitive structure of the ancillary services-power market appears moderately fragmented, with several key players exerting influence over regional markets. This fragmentation allows for a diverse range of services and innovations, fostering a competitive environment where companies must continuously adapt to maintain their market positions.

In October 2025, PSEG (US) announced a partnership with a leading technology firm to develop AI-driven predictive maintenance systems for their energy assets. This strategic move is likely to enhance operational efficiency and reduce downtime, thereby improving service reliability. The integration of AI into their operations suggests a forward-thinking approach that aligns with broader industry trends towards digitalization and automation.

In September 2025, Southern Company (US) unveiled a new initiative aimed at expanding its renewable energy portfolio, committing to invest $1 billion in solar and wind projects over the next five years. This investment not only reflects a commitment to sustainability but also positions the company to capitalize on the growing demand for clean energy solutions. Such strategic actions are indicative of a broader shift within the industry towards renewable energy sources, which are becoming increasingly vital in meeting regulatory requirements and consumer expectations.

In November 2025, E.ON (DE) announced the acquisition of a regional energy storage company, enhancing its capabilities in ancillary services. This acquisition is expected to bolster E.ON's position in the market by providing additional resources for energy management and grid stability. The strategic importance of this move lies in its potential to improve E.ON's service offerings and operational flexibility, aligning with the industry's shift towards integrated energy solutions.

As of November 2025, the competitive trends within the ancillary services-power market are increasingly defined by digitalization, sustainability, and the integration of advanced technologies such as AI. Strategic alliances are becoming more prevalent, enabling companies to leverage complementary strengths and enhance their service offerings. Looking ahead, competitive differentiation is likely to evolve from traditional price-based competition to a focus on innovation, technological advancement, and supply chain reliability. This shift underscores the necessity for companies to adapt and innovate continuously in order to thrive in an ever-evolving market landscape.

Key Companies in the North America Ancillary Services Power Market market include

Industry Developments

In recent months, significant developments have unfolded in the North America Ancillary Services Power Market, driven by evolving demand for reliable energy sources and increasing integration of renewables. NRG Energy and NextEra Energy are expanding their portfolio to enhance grid stability, while Exelon Corporation is actively participating in regulatory proceedings to optimize ancillary service markets in various states.

In terms of mergers and acquisitions, in July 2023, Duke Energy announced its acquisition of a smaller renewable energy firm, bolstering its capabilities in ancillary services, while Engie North America finalized a strategic partnership aimed at enhancing energy storage solutions in September 2023. The market valuation for companies such as Calpine Corporation and PSEG has shown considerable growth, with projections indicating a strong upward trend as energy efficiency programs gain traction.

Regulatory changes and the ongoing transition to a decarbonized grid are critical factors influencing market dynamics, alongside challenges like supply chain disruptions. In the last two years, the focus on resilience and the adoption of advanced technologies have shaped the operational frameworks of American Electric Power and Southern Company, confirming their commitment to innovation in ancillary services.

Future Outlook

North America Ancillary Services Power Market Future Outlook

The ancillary services-power market is projected to grow at an 8.2% CAGR from 2024 to 2035, driven by increasing demand for grid reliability and renewable energy integration.

New opportunities lie in:

  • Development of advanced energy storage solutions for grid stability.
  • Implementation of demand response programs to optimize energy consumption.
  • Expansion of virtual power plants to enhance resource flexibility.

By 2035, the ancillary services-power market is expected to achieve substantial growth and innovation.

Market Segmentation

North America Ancillary Services Power Market Technology Outlook

  • Energy Storage Systems
  • Demand Response
  • Smart Grids
  • Distributed Generation

North America Ancillary Services Power Market Service Type Outlook

  • Frequency Regulation
  • Voltage Support
  • Reactive Power Supply
  • Black Start Services

North America Ancillary Services Power Market End Use Sector Outlook

  • Residential
  • Commercial
  • Industrial

North America Ancillary Services Power Market Market Application Outlook

  • Utilities
  • Independent System Operators
  • Electricity Retailers

Report Scope

MARKET SIZE 20242624.0(USD Million)
MARKET SIZE 20252839.17(USD Million)
MARKET SIZE 20356245.0(USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR)8.2% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Million
Key Companies Profiled["NextEra Energy (US)", "Duke Energy (US)", "PSEG (US)", "E.ON (DE)", "Engie (FR)", "Iberdrola (ES)", "RWE (DE)", "Orsted (DK)", "Southern Company (US)"]
Segments CoveredService Type, Technology, Market Application, End Use Sector
Key Market OpportunitiesIntegration of advanced energy storage solutions enhances reliability in the ancillary services-power market.
Key Market DynamicsRegulatory changes and technological advancements drive growth in the ancillary services-power market in North America.
Countries CoveredUS, Canada

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FAQs

What is the expected market size of the North America Ancillary Services Power Market in 2024?

The North America Ancillary Services Power Market is expected to be valued at 8.5 USD Billion in 2024.

What is the projected market value of the North America Ancillary Services Power Market by 2035?

By 2035, the market is expected to reach a value of 13.75 USD Billion.

What is the expected CAGR for the North America Ancillary Services Power Market from 2025 to 2035?

The expected CAGR for the market during this period is 4.469%.

What market share does the US hold in the North America Ancillary Services Power Market?

In 2024, the US is expected to hold a market share valued at 5.1 USD Billion.

How much will Canada contribute to the North America Ancillary Services Power Market in 2024?

Canada is expected to contribute 3.4 USD Billion to the market in 2024.

Which service type is projected to have the highest value in 2024 in the North America Ancillary Services Power Market?

Frequency Regulation is projected to have the highest value at 3.0 USD Billion in 2024.

What is the expected market value for Reactive Power Supply in 2035?

The expected market value for Reactive Power Supply in 2035 is 4.0 USD Billion.

Who are some of the key players in the North America Ancillary Services Power Market?

Key players in the market include NRG Energy, NextEra Energy, and Exelon Corporation, among others.

What will be the market size for Black Start Services in 2035?

The market size for Black Start Services is expected to reach 1.65 USD Billion in 2035.

What is the anticipated market value for Voltage Support by 2035?

The anticipated market value for Voltage Support is projected to be 3.25 USD Billion by 2035.

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