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Servicenow Store Apps Market

ID: MRFR/ICT/10508-HCR
128 Pages
Ankit Gupta
October 2025

Servicenow Store Apps Market Research Report Information By Type (Cloud-Based and Web-Based), By Enterprise Size (Small and Medium Enterprises (SMEs) and Large Enterprises), and By Region (North America, Europe, Asia-Pacific, and Rest Of The World) – Market Forecast Till 2035

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Servicenow Store Apps Market Infographic
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Servicenow Store Apps Market Summary

As per MRFR analysis, the Servicenow Store Apps Market Size was estimated at 11.06 USD Billion in 2024. The Servicenow Store Apps industry is projected to grow from 14.75 USD Billion in 2025 to 261.29 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 33.3 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Servicenow Store Apps Market is experiencing robust growth driven by automation and digital transformation.

  • The market exhibits an increased focus on automation, enhancing operational efficiency across various sectors.
  • User experience remains a critical emphasis, as organizations strive to improve customer satisfaction and engagement.
  • Integration with emerging technologies is becoming prevalent, particularly in North America, the largest market.
  • Rising demand for IT service management solutions and a shift towards cloud-based solutions are key drivers propelling market expansion.

Market Size & Forecast

2024 Market Size 11.06 (USD Billion)
2035 Market Size 261.29 (USD Billion)
CAGR (2025 - 2035) 33.3%

Major Players

ServiceNow (US), Accenture (US), Deloitte (US), Cognizant (US), KPMG (GB), IBM (US), Atos (FR), Wipro (IN), Capgemini (FR)

Servicenow Store Apps Market Trends

The Servicenow Store Apps Market is currently experiencing a dynamic evolution, characterized by a growing demand for innovative solutions that enhance operational efficiency and streamline workflows. Organizations are increasingly recognizing the value of integrating various applications to optimize their ServiceNow environments. This trend appears to be driven by the need for improved service delivery, better user experiences, and the ability to adapt to changing business requirements. As companies seek to leverage technology for competitive advantage, the Servicenow Store Apps Market is likely to expand, offering a diverse array of applications tailored to specific industry needs. Moreover, the market landscape is becoming increasingly competitive, with numerous developers entering the fray to offer unique solutions. This influx of new entrants suggests a vibrant ecosystem where collaboration and partnerships may flourish. The emphasis on customization and flexibility in app development indicates that organizations are not merely looking for off-the-shelf solutions but are instead seeking tailored applications that align with their specific operational goals. As the Servicenow Store Apps Market continues to mature, it may witness further innovations that enhance integration capabilities and user engagement, ultimately driving growth and adoption across various sectors.

Increased Focus on Automation

The Servicenow Store Apps Market is witnessing a notable shift towards automation, as organizations strive to reduce manual processes and enhance efficiency. This trend indicates a growing recognition of the benefits that automated workflows can bring, such as improved accuracy and faster service delivery.

Emphasis on User Experience

There is a marked emphasis on user experience within the Servicenow Store Apps Market, as developers prioritize intuitive interfaces and seamless interactions. This focus suggests that organizations are increasingly aware of the importance of user satisfaction in driving adoption and engagement.

Integration with Emerging Technologies

The integration of emerging technologies, such as artificial intelligence and machine learning, is becoming a prominent trend in the Servicenow Store Apps Market. This development indicates a potential for enhanced capabilities, allowing organizations to leverage advanced analytics and insights for better decision-making.

Servicenow Store Apps Market Drivers

Increased Focus on Cybersecurity

The Servicenow Store Apps Market is also influenced by the heightened focus on cybersecurity. As cyber threats continue to evolve, organizations are prioritizing the implementation of robust security measures within their IT frameworks. This has led to a growing demand for applications that offer enhanced security features and compliance capabilities. Recent reports indicate that The Servicenow Store Apps Market is expected to exceed 300 billion dollars by 2025. Consequently, the Servicenow Store Apps Market is likely to see an influx of applications designed to address these security concerns, providing organizations with the tools necessary to safeguard their IT environments.

Shift Towards Cloud-Based Solutions

The Servicenow Store Apps Market is witnessing a significant shift towards cloud-based solutions. As organizations increasingly migrate their operations to the cloud, the demand for cloud-native applications is on the rise. This transition is fueled by the advantages of scalability, flexibility, and cost-effectiveness that cloud solutions offer. Recent statistics indicate that the cloud computing market is expected to reach a valuation of over 800 billion dollars by 2025. Consequently, the Servicenow Store Apps Market is likely to see a proliferation of applications designed specifically for cloud environments, enabling businesses to optimize their IT service management processes and enhance overall productivity.

Growing Importance of Data Analytics

In the Servicenow Store Apps Market, the growing importance of data analytics is becoming increasingly evident. Organizations are leveraging data analytics to gain insights into their IT operations, enabling them to make informed decisions and improve service delivery. The Servicenow Store Apps Market is projected to reach 274 billion dollars by 2025, indicating a robust demand for analytics-driven applications. This trend suggests that applications within the Servicenow Store Apps Market that incorporate advanced analytics capabilities will likely see heightened interest from businesses aiming to enhance their operational efficiency and customer satisfaction.

Emphasis on Digital Transformation Initiatives

The Servicenow Store Apps Market is significantly impacted by the ongoing emphasis on digital transformation initiatives across various sectors. Organizations are increasingly adopting digital technologies to enhance their operational efficiency and customer engagement. This trend is reflected in the projected growth of the digital transformation market, which is expected to reach 1.8 trillion dollars by 2025. As businesses seek to modernize their IT service management processes, the Servicenow Store Apps Market is poised to benefit from the demand for innovative applications that facilitate seamless digital integration and improve overall service delivery.

Rising Demand for IT Service Management Solutions

The Servicenow Store Apps Market is experiencing a notable surge in demand for IT service management (ITSM) solutions. Organizations are increasingly recognizing the necessity of efficient ITSM tools to streamline operations and enhance service delivery. According to recent data, the ITSM market is projected to grow at a compound annual growth rate (CAGR) of approximately 10% over the next few years. This growth is driven by the need for improved incident management, change management, and service request fulfillment. As businesses strive for operational excellence, the Servicenow Store Apps Market is positioned to benefit from this trend, as organizations seek to leverage applications that integrate seamlessly with their existing IT infrastructure.

Market Segment Insights

Servicenow Store Apps Market Type Insights

The Servicenow Store Apps Market segmentation, based on type, includes cloud-based and web-based. Cloud-based segment accounted for the largest revenue share in 2022. This is due to the fact that they make it possible for users to connect via the internet to software programs that are running on shared computer resources. By utilizing the platform's single data architecture and common services, the cloud-based servicenow app also enables IT and other departments throughout the company to develop, test, and deploy apps in an integrated development environment.

Servicenow Store Apps Market Enterprise Size Insights

The Servicenow Store Apps Market segmentation, based on enterprise size, includes small and medium enterprises (SMEs) and large enterprises. Large enterprises segment dominated the Servicenow Store Apps Market in 2022. This is because global corporations in developed and emerging nations are increasingly using the servicenow platform for IT business management, IT operations management, IT service management, and IT security and risk management, which stimulates market growth.

However, due to increased usage of the ServiceNow store app platform to automate and consolidate corporate operations comprising people, data, technology, and procedures, the small and medium-sized businesses (SMEs) category is anticipated to experience the largest growth in the projected year.

Figure 2: Servicenow Store Apps Market, by Enterprise Size, 2022 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

Get more detailed insights about Servicenow Store Apps Market

Regional Insights

North America : Innovation and Leadership Hub

North America is the largest market for ServiceNow Store Apps, holding approximately 45% of the global market share. The region's growth is driven by rapid digital transformation, increasing demand for cloud-based solutions, and strong regulatory support for IT modernization. Companies are increasingly adopting ServiceNow applications to enhance operational efficiency and customer service, further propelling market growth. The competitive landscape is robust, with key players like ServiceNow, Accenture, and Deloitte leading the charge. The U.S. is the primary contributor, followed by Canada, which is also witnessing significant growth in IT service management. The presence of major tech firms and a strong startup ecosystem fosters innovation, making North America a pivotal region for ServiceNow Store Apps.

Europe : Emerging Market with Potential

Europe is witnessing a surge in the adoption of ServiceNow Store Apps, accounting for approximately 30% of the global market share. The region's growth is fueled by increasing regulatory requirements for data protection and IT governance, alongside a growing emphasis on digital transformation across various sectors. Countries like Germany and the UK are leading this trend, supported by favorable government initiatives promoting cloud adoption. Germany stands out as a key player in the European market, with a strong presence of ServiceNow partners and a growing number of enterprises leveraging these applications. The competitive landscape includes major firms like IBM and Capgemini, which are actively expanding their ServiceNow offerings. The region's focus on compliance and efficiency is driving demand for innovative solutions, positioning Europe as a significant player in the ServiceNow ecosystem.

Asia-Pacific : Rapid Growth and Adoption

Asia-Pacific is rapidly emerging as a significant market for ServiceNow Store Apps, holding around 20% of the global market share. The region's growth is driven by increasing investments in IT infrastructure, a rising number of enterprises adopting cloud solutions, and government initiatives aimed at digital transformation. Countries like India and Australia are at the forefront, leveraging ServiceNow applications to streamline operations and improve service delivery. India, in particular, is witnessing a boom in IT services, with many local firms partnering with ServiceNow to enhance their offerings. The competitive landscape is evolving, with players like Wipro and Cognizant making substantial inroads. The region's focus on innovation and efficiency is creating a fertile ground for ServiceNow Store Apps, making it a key area for future growth.

Middle East and Africa : Emerging Market with Challenges

The Middle East and Africa region is gradually emerging in the ServiceNow Store Apps market, accounting for about 5% of the global market share. The growth is primarily driven by increasing digital transformation initiatives and a rising demand for efficient IT service management solutions. Countries like the UAE and South Africa are leading the charge, supported by government efforts to enhance digital infrastructure and service delivery. The competitive landscape is still developing, with a mix of local and international players entering the market. Companies are increasingly recognizing the value of ServiceNow applications to improve operational efficiency. However, challenges such as regulatory hurdles and varying levels of digital maturity across countries may impact growth. The region holds significant potential for future expansion as more organizations embrace digital solutions.

Servicenow Store Apps Market Regional Image

Key Players and Competitive Insights

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the servicenow store apps market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Servicenow Store Apps industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Servicenow Store Apps industry to benefit clients and increase the market sector. In recent years, the Servicenow Store Apps industry has offered some of the most significant advantages to medicine. Major players in the Servicenow Store Apps Market, including International Business Machines Corporation, Okta, Inc., PagerDuty, teamviewer, Dynatrace LLC, xMatters, Inc., SAILPOINT TECHNOLOGIES INC., Talkdesk, Inc., Cisco Systems Inc., and Microsoft Corporation, are attempting to increase market demand by investing in research and development Types.

International Business Machines Corp. (IBM) provides products and services related to information technology (IT). The company also offers infrastructure, hosting, and consulting services in addition to developing and marketing computer hardware and software. IBM's product line includes tools for software development, cybersecurity, blockchain, cloud computing, automation, analytics, and automation. The company also offers services in networking, security, technology consulting, application services, business resilience services, cloud computing, and tech support. It helps the automotive, banking and financial markets, electronics, energy and utilities, healthcare, insurance, life sciences, manufacturing, metals and mining, retail and consumer goods, and telecommunications industries.

The corporation also has operations throughout the Americas, Europe, the Middle East, and Africa in addition to Asia-Pacific. IBM is based in the US city of Armonk, New York.

Cisco Systems Inc. (Cisco) integrates intent-based solutions for networking, security, collaboration, apps, and the cloud. The business offers for sale controllers, access points, switches, modules, routers, and interfaces for wireless networks. The company's technology and tools let its clients manage extra network connections from gadgets, users, and other entities. Among the various industries that Cisco helps are oil and gas, financial services, government, healthcare, mining, sports, media, entertainment, retail, utilities, and transportation. It offers its solutions through its direct sales staff and channel partners, which include distributors, resellers, service providers, and system integrators.

The corporation has business and operational presence throughout the Americas, Europe, the Middle East, Africa, Asia-Pacific, Japan, and China. The corporate headquarters of Cisco are located in the US state of California.

Key Companies in the Servicenow Store Apps Market market include

Industry Developments

January 2021: The well-known APEX low-code development platform from Oracle is now accessible as a managed cloud service, enabling developers to create data-driven business apps fast and efficiently. Oracle APEX Application Development is a straightforward, browser-based solution for creating cutting-edge Web and mobile apps, building on the 20 years of APEX capability that has already been utilized by 500,000 developers.

Future Outlook

Servicenow Store Apps Market Future Outlook

The Servicenow Store Apps Market is projected to grow at a 33.3% CAGR from 2024 to 2035, driven by increasing demand for automation, integration, and enhanced user experiences.

New opportunities lie in:

  • Development of AI-driven incident management applications
  • Expansion of mobile-first service delivery solutions
  • Integration of IoT capabilities for real-time data analytics

By 2035, the market is expected to be robust, reflecting substantial growth and innovation.

Market Segmentation

Servicenow Store Apps Market Type Outlook

  • Cloud-Based
  • Web-Based

Servicenow Store Apps Market Enterprise Size Outlook

  • Small and Medium Enterprises (SMEs)
  • Large Enterprises

Report Scope

MARKET SIZE 202411.06(USD Billion)
MARKET SIZE 202514.75(USD Billion)
MARKET SIZE 2035261.29(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)33.3% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesIntegration of artificial intelligence enhances automation capabilities in the Servicenow Store Apps Market.
Key Market DynamicsRising demand for automation solutions drives innovation and competition in the ServiceNow Store Apps Market.
Countries CoveredNorth America, Europe, APAC, South America, MEA

Market Highlights

Author
Ankit Gupta
Senior Research Analyst

Ankit Gupta is an analyst in market research industry in ICT and SEMI industry. With post-graduation in "Telecom and Marketing Management" and graduation in "Electronics and Telecommunication" vertical he is well versed with recent development in ICT industry as a whole. Having worked on more than 150+ reports including consultation for fortune 500 companies such as Microsoft and Rio Tinto in identifying solutions with respect to business problems his opinions are inclined towards mixture of technical and managerial aspects.

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FAQs

What is the current valuation of the Servicenow Store Apps Market?

The Servicenow Store Apps Market was valued at 11.06 USD Billion in 2024.

What is the projected market size for the Servicenow Store Apps Market by 2035?

The market is projected to reach 261.29 USD Billion by 2035.

What is the expected CAGR for the Servicenow Store Apps Market during the forecast period?

The expected CAGR for the market from 2025 to 2035 is 33.3%.

Which companies are considered key players in the Servicenow Store Apps Market?

Key players include ServiceNow, Accenture, Deloitte, Cognizant, KPMG, IBM, Atos, Wipro, and Capgemini.

How does the market valuation for small and medium enterprises compare to large enterprises?

In 2024, the market valuation for SMEs was 3.32 USD Billion, while for large enterprises, it was 7.74 USD Billion.

What are the two main types of service offerings in the Servicenow Store Apps Market?

The two main types are Cloud-Based and Web-Based services, each valued at 5.53 USD Billion in 2024.

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