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    US E Sports Market

    ID: MRFR/ICT/13403-HCR
    100 Pages
    Garvit Vyas
    October 2025

    US E-sports Market Research Report By Revenue Stream (Sponsorship, Media Rights, Merchandise and Tickets, Publisher Fees, Digital Platforms, Streaming) and By Genres (Player vs. player (PVP), First Person Shooter, Sports Games, Real-Time Strategy, Multiplayer Online Battle Arena, Fighting)- Forecast to 2035

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    US E Sports Market Infographic
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    US E Sports Market Summary

    The United States E-sports market is projected to experience substantial growth from 380.7 million USD in 2024 to 3066.0 million USD by 2035.

    Key Market Trends & Highlights

    US E-sports Key Trends and Highlights

    • The market is expected to grow at a compound annual growth rate of 20.88 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach approximately 3066.0 million USD.
    • In 2024, the market is valued at around 380.7 million USD, indicating a robust starting point for growth.
    • Growing adoption of digital platforms due to increased consumer engagement is a major market driver.

    Market Size & Forecast

    2024 Market Size 380.7 (USD Million)
    2035 Market Size 3066.0 (USD Million)
    CAGR (2025-2035) 20.88%

    Major Players

    TakeTwo Interactive, Riot Games, Discord, Envy Gaming, Valve Corporation, NVIDIA, Twitch, OverActive Media, Sony Interactive Entertainment, FaZe Clan, Activision Blizzard, Electronic Arts, Microsoft, Epic Games, PUBG Corporation

    US E Sports Market Trends

    Numerous important market factors have caused notable changes in the US e-sports industry. E-sports' increasing popularity among general audiences, particularly younger ones who increasingly favor streaming E-sports events over traditional sports, is one of the primary motivators.

    High-speed internet accessibility and improvements in mobile gaming technologies are driving this surge in popularity by making it simpler for players and viewers to interact with E-sports. Furthermore, collaborations between traditional brands and E-sports organizations are strengthening the connection between E-sports and traditional sponsorship, increasing the market's awareness overall.

    The number of E-sports leagues and competitions has been steadily increasing recently, with many of them now taking place in professional venues. The growth of gaming-specific live-streaming services has also made it possible for content producers to make money off of their abilities, which has increased customer engagement.

    The growing number of educational initiatives that support E-sports management and athletic skill development in US colleges and universities is another noteworthy trend that legitimizes the industry and develops future potential. There are several opportunities in the US e-sports market, particularly for marketers trying to engage younger consumers through this channel.

    Putting money into grassroots projects like neighborhood gaming gatherings and competitions can increase brand loyalty and draw in new customers.

    Additionally, there is a chance to create immersive E-sports experiences that might attract even bigger audiences as tech companies improve their VR and AR capabilities. The changing environment offers fresh opportunities for investment and innovation in a sector that is still growing in popularity throughout the US.

    US E-sports

    Market Segment Insights

    US

    US E-sports Market Segment Insights

    E-sports

    E-sports Market Revenue Stream Insights

    The US E-sports Market's Revenue Stream segment presents a dynamic landscape that drives the industry's expansion and profitability. A significant portion of this revenue is generated from diverse sources, including sponsorship, media rights, merchandise and tickets, publisher fees, digital platforms, and streaming.

    Each of these avenues contributes uniquely to the economics of the US E-sports industry. Sponsorship stands out as a key driver, capitalizing on the growing audience engagement and providing brands with direct access to the younger demographic, which is increasingly seeking immersive gaming experiences.

    Media rights have also gained importance as platforms aggressively compete for exclusive content, thus establishing a lucrative revenue channel. Merchandise and ticket sales create tangible interactions with fans, allowing them to connect with their favorite teams and events, further enhancing loyalty and brand perception in a vibrant marketplace.

    E-sports

    E-sports Market Genres Insights

    The Genres segment of the US E-sports Market reveals a diverse and dynamic landscape that caters to a variety of gamer preferences and competitive styles. Player vs. player (PVP) games are particularly vital, fostering intense competition and building a robust community that thrives on skill-based matchups.

    First Person Shooter games have consistently attracted large audiences, showcasing fast-paced action and strategic gameplay, making them a staple in competitive gaming. Sports Games simulate real-life athletic competitions, drawing fans from traditional sports into the E-sports arena, thus bridging both industries.

    Real-Time Strategy games emphasize tactical thinking and resource management, offering a depth that appeals to serious gamers. Multiplayer Online Battle Arena (MOBA) games have emerged as significant contenders, with their team-based approach requiring coordination and strategy, leading to widespread popularity and large tournament prizes.

    Get more detailed insights about US E Sports Market Research Report - Forecast to 2035

    Key Players and Competitive Insights

    The US E-sports Market has rapidly evolved into a multifaceted landscape characterized by increasing viewership, robust revenue streams, and a growing foothold in mainstream culture. This competitive market is fueled by advancements in technology, shifting consumer preferences toward digital entertainment, and the proliferation of high-speed internet access.

    Major players in this space are continuously innovating to attract players and audiences alike while producing immersive experiences that cater to the gaming community's diverse interests. Understanding the competitive dynamics within the US E-sports market is crucial for companies aiming to carve a niche in this thriving sector, as they must navigate a myriad of challenges and leverage opportunities for growth.

    TakeTwo Interactive holds a significant position in the US E-sports Market and boasts several strengths that bolster its market presence. The company is well-known for its high-quality game development, creating franchises that resonate deeply with players and foster vibrant competitive scenes.

    With the increasing focus on online gaming and competitive play, TakeTwo Interactive has successfully promoted E-sports initiatives that engage players and enhance community interaction. Their investment in marketing and sponsorships contributes to the overall growth of the E-sports ecosystem in the US while facilitating partnerships with various broadcasting platforms.This strategic positioning allows TakeTwo Interactive to tap into the lucrative demographics of gaming enthusiasts, establishing itself not just as a game developer but as a key player in the E-sports arena.

    Riot Games, a prominent name in the US E-sports Market, is synonymous with several highly successful E-sports titles, most notably in the multiplayer online battle arena genre. The company has fostered a dedicated player base and a competitive environment through its offerings, which include regular game updates and community engagement initiatives.

    Riot Games has been instrumental in creating a structured competitive format that has attracted top-tier talent and significant sponsorship deals, establishing itself as a trusted brand in the E-sports community. Their focus on live events, combined with a commitment to inclusivity and player development, underscores their strengths in cultivating an environment where both players and fans can thrive.Furthermore, Riot Games has expanded its portfolio through strategic partnerships and acquisitions, reinforcing its market presence and commitment to excellence in the gaming space within the United States.

    Key Companies in the US E Sports Market market include

    Industry Developments

    The US E-sports Market has seen significant developments recently, maintaining its momentum in the gaming and entertainment sectors. In October 2023, Activision Blizzard announced its partnership with Twitch, enhancing their streaming collaboration and audience engagement, while Riot Games continues to expand its League of Legends ecosystem with new tournaments increasing fan participation.Additionally, Discord, a key communication platform for gamers, reported an increase in user engagement, reflecting the growing need for community interactions in gaming. Envy Gaming secured a notable sponsorship deal with a major beverage brand, boosting its financial standing.

    In terms of market valuation, Electronic Arts and TakeTwo Interactive are also witnessing substantial growth, with analysts projecting ongoing increases due to rising E-sports viewership. Furthermore, the merger and acquisition activity remains robust; in August 2023, OverActive Media completed its acquisition of a North American E-sports team, further solidifying its market presence.NVIDIA's advancements in gaming technology continue to power E-sports growth, as they enhance graphics performance and reduce latency, essential for competitive gaming.

    The valuation of companies such as Microsoft and Epic Games is also seeing upward trends as the industry continues to attract investment and sponsorship, signifying a vibrant and evolving US E-sports landscape.

    US E-sports

    Market Segmentation

    Outlook

    • Player VS Player (PVP)
    • First Person Shooter
    • Sports Games
    • Real-Time Strategy
    • Multiplayer Online Battle Arena
    • Fighting

    Report Scope

    Report Attribute/Metric Details
    Market Size 2023 314.83(USD Million)
    Market Size 2024 380.69(USD Million)
    Market Size 2035 3066.01(USD Million)
    Compound Annual Growth Rate (CAGR) 20.883% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2024
    Market Forecast Units USD Million
    Key Companies Profiled TakeTwo Interactive, Riot Games, Discord, Envy Gaming, Valve Corporation, NVIDIA, Twitch, OverActive Media, Sony Interactive Entertainment, FaZe Clan, Activision Blizzard, Electronic Arts, Microsoft, Epic Games, PUBG Corporation
    Segments Covered Revenue Stream, Genres
    Key Market Opportunities Youth engagement initiatives, Sponsorship and advertising growth, Game streaming platforms expansion, Merchandise and apparel sales, Enhanced E-sports betting options
    Key Market Dynamics Increasing viewership and participation, Diverse revenue streams, Growing sponsorship opportunities, Expanding game titles and genres, and Advancements in streaming technology.
    Countries Covered US

    FAQs

    What was the market size of the US E-sports Market in 2024?

    The US E-sports Market was valued at 380.69 million USD in 2024.

    What will the market value of the US E-sports Market be in 2035?

    By 2035, the US E-sports Market is projected to reach a valuation of 3,066.01 million USD.

    What is the anticipated compound annual growth rate (CAGR) for the US E-sports Market from 2025 to 2035?

    The US E-sports Market is expected to grow at a CAGR of 20.883% from 2025 to 2035.

    Which revenue stream is expected to have the largest value in the US E-sports Market by 2035?

    Sponsorship is projected to generate the largest revenue in the US E-sports Market, valued at 870.0 million USD in 2035.

    How does the media rights revenue stream value change from 2024 to 2035 in the US E-sports Market?

    The media rights revenue stream was valued at 60.0 million USD in 2024 and is expected to increase to 500.0 million USD by 2035.

    What are the key players in the US E-sports Market?

    Key players in the US E-sports Market include companies such as Riot Games, Activision Blizzard, and Electronic Arts among others.

    What is the expected value of digital platform revenue in the US E-sports Market in 2035?

    The digital platform revenue is projected to reach 696.01 million USD in 2035.

    What factors are driving the growth of the US E-sports Market?

    The growth of the US E-sports Market is driven by increasing sponsorship deals, rising media rights values, and growing audience engagement.

    What challenges does the US E-sports Market face for future growth?

    The US E-sports Market faces challenges such as regulatory issues and maintaining audience interest amid a rapidly changing gaming landscape.

    What is the merchandise and ticket revenue expected to be in the US E-sports Market by 2035?

    The revenue from merchandise and tickets is expected to rise to 600.0 million USD in the US E-sports Market by 2035.

    What is the expected market size of the US E-Sports Market in 2024?

    The US E-Sports Market is expected to be valued at 380.69 million USD in 2024.

    How much is the US E-Sports Market projected to grow by 2035?

    By 2035, the US E-Sports Market is projected to reach a value of 1238.42 million USD.

    What is the expected compound annual growth rate (CAGR) for the US E-Sports Market from 2025 to 2035?

    The expected CAGR for the US E-Sports Market is 11.32 percent from 2025 to 2035.

    Which revenue stream is expected to dominate the US E-Sports Market?

    Sponsorship is expected to dominate the US E-Sports Market with a valuation of 242.18 million USD by 2035.

    What are the values of media rights in the US E-Sports Market for 2024 and 2035?

    The value of media rights in the US E-Sports Market is projected to be 72.8 million USD in 2024, rising to 231.04 million USD by 2035.

    How much is expected to be generated from merchandise and tickets in the US E-Sports Market by 2035?

    The revenue from merchandise and tickets is expected to reach 177.8 million USD in the US E-Sports Market by 2035.

    What is the projected value for digital platforms in the US E-Sports Market in 2035?

    Digital platforms are projected to reach a value of 477.6 million USD in the US E-Sports Market by 2035.

    Who are the major players in the US E-Sports Market?

    Key players in the US E-Sports Market include HiRez Studios, Electronic Arts, Tencent, Epic Games, and Activision Blizzard.

    What challenges could the US E-Sports Market face in the coming years?

    The US E-Sports Market could face challenges such as increased competition and regulatory scrutiny as it continues to grow.

    Is the US E-Sports Market expected to grow in the coming years?

    Yes, the US E-Sports Market is expected to grow steadily with significant opportunities in sponsorship, media rights, and digital platforms.

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