Virtual Private Server Market Summary
As per Market Research Future Analysis, the virtual private server (VPS) market is valued at USD 2.525 million and is projected to grow at a CAGR of 14.53% over the next five years, reaching USD 7.8 billion by 2030. The market is driven by increasing network security concerns and the digitalization of various business sectors. However, the rise of shared and dedicated hosting services may hinder growth. The COVID-19 pandemic has also impacted production and demand, affecting supply chains and financial markets. The VPS market is segmented by service type, organization size, and industry vertical, with significant opportunities arising from the growing reliance on cloud services.
Key Market Trends & Highlights
The VPS market is experiencing significant growth driven by technological advancements and increasing demand for secure hosting solutions.
- Market size in 2023: USD 2.525 million; projected to reach USD 7.8 billion by 2030.
- CAGR of 14.53% expected over the next five years.
- North America held the largest market share in 2018; anticipated to continue dominating the market.
- Asia-Pacific is expected to grow at the highest rate due to increased SME adoption.
Market Size & Forecast
Current Market Size: USD 2.525 million
Forecasted Market Size by 2030: USD 7.8 billion
CAGR: 14.53%
Largest Regional Market Share in 2018: North America.
Major Players
Rackspace, Amazon Web Services (AWS), GoDaddy, DigitalOcean, OVH Group, InMotion Hosting, DreamHost, Liquid Web, Linode, A2 Hosting.
However, the surge in virtualization use has inevitably resulted in a higher risk of the data breach. Furthermore, businesses of all sizes spend a significant amount of money on extra equipment to prevent databases from being easily accessible in a public cloud environment. As a result, virtual private servers (VPS) assist businesses in safely accessing application software.
Figure 1: Virtual Private Server Market Size, 2023-2030 (USD Billion)

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review
Virtual private servers (VPS) function as virtual machines that end users identify as a dedicated/private server that is installed on a physical computer and may run numerous software applications under a single operating system. A virtual dedicated server (VDS) or virtual root server is another name for a VPS (VRS). These are commonly used by e-commerce websites to carry out a variety of tasks. To execute various application software, the VPS contains web server software, a file transfer protocol program, and a mail server program.
The VPS provides the end-user with a dedicated or private server on which to install any sort of application software that is compatible with their operating system. With the advent of virtualization software, businesses are now able to provide virtual private server hosting at a low cost.
VPS hosting services are classified as either fully managed or self-managed, depending on how they are administered. The user is completely responsible for administering and maintaining the server using these services, and they can send an infinite amount of data across a fixed bandwidth connection. IT spending, more tailored solutions, greater server control, agile deployment of virtualized workloads, and increased operational efficiency are all on the horizon. The availability of shared hosting and dedicated hosting services, on the other hand, is projected to hinder the worldwide VPS market's development over the forecast period.
This report contains all the information on the virtual private server (VPS) market and its strengths. The report also contains the culmination of dynamics, segmentation, key players, regional analysis, and other important factors. And a detailed analysis of the global virtual private server market analysis and forecast for 2023 is also included in the report.
Virtual Private Server (VPS) Market COVID-19 Analysis
COVID-19 has three major effects on the global economy: it directly affects production and demand, disrupts supply chains and marketplaces, and has a financial impact on companies and financial markets. The COVID-19 outbreak has had a wide-ranging impact, including canceled flights, travel bans and quarantines, restaurant closures, and restrictions on all indoor events; a state of emergency declared in over forty countries; a huge slowing of the supply chain; stock market deflation; falling jobs growth, increasing panic among the population, and uncertainty about the future.
Market Dynamic
Drivers
Growing network security and privacy concerns, as well as rising vulnerabilities in signaling systems in nations such as the United States, India, China, the United Kingdom, France, and Germany, are the primary growth drivers of the virtual private server industry. Furthermore, throughout the forecast period, the rising momentum of digitalization of various business verticals in various regions is expected to fuel the virtual private server (VPS) market growth.
Opportunities
The use of virtualization technology in conjunction with a private server enables companies to obtain revenue development potential, assist back-of-house operations, manage category and inventory, and store data associated with customers and employees in a single distant place. As a result, all of these variables are likely to provide significant opportunities for market expansion in the future years. Furthermore, companies are increasingly relying on cloud services to handle the huge amount of online data created daily, which is expected to give lucrative opportunities for virtual private server market trends development.
Restraints
During the forthcoming years, the accessibility of shared hosting and dedicated hosting services is likely to hinder the growth of the worldwide virtual private server market.
Challenges
The lack of preventative IT maintenance among various business verticals is one of the major issues facing the virtual private server market. Furthermore, macroeconomic issues such as currency exchange rates and economic challenges are among the key reasons that might stymie the global expansion of the virtual private server (VPS) market.
Cumulative Growth Analysis
Rackspace, a prominent managed cloud provider, was founded in 1998 and is based in Texas, United States. It is a global provider of hosting, cloud, and IT services. Its product offerings include public and private cloud services, network services, storage services, infrastructure and developer tools, and email hosting. It provides extensive support for VMware, AWS, GCP, Microsoft Azure, and OpenStack Cloud. It serves consumers in over 120 countries. The firm is well-represented throughout Europe, North America, Latin America, and the Asia Pacific.
Value Chain Analysis
According to the reports, the worldwide virtual private server (VPS) market is divided into service type, component, organization size, and industry vertical. The worldwide VPS market has been split into two categories based on service type: self-managed services and fully managed services. The virtual private server market has been divided into two parts: servers and software platforms. VPS Solid State Drives (SSD), VPS cloud RAM, and cloud VPS are different servers. The virtual private server market has been divided into three categories based on operating systems: Windows, Linux, and others.
The VPS market has been divided into two categories based on the size of the organization: small and medium businesses (SMEs) and big organizations. Furthermore, the worldwide virtual private server market has been segmented by industry vertical into IT & telecom, banking, financial services and insurance (BFSI), healthcare and life sciences, government and defense, retail and e-commerce, power and utilities, and others.
Segmentation Overview
The virtual private server market is segmented based on service type, component, organization size, industrial vertical, and region. The global virtual private server (VPS) market is expected to witness decent growth during the forecast period.
By Application
Based on the application, the virtual private server market is segmented into VPS Solid State Drives (SSD), VPS cloud RAM, and cloud VPS.
By end-users
Based on the propulsion types, the virtual private server market is segmented into industry vertical into IT & telecom, banking, financial services and insurance (BFSI), healthcare and life sciences, government and defense, retail and e-commerce, power and utilities, and others.
Virtual Private Server (VPS) Market Regional Analysis
According to the reports, the worldwide VPS market has been divided into five regions: North America, Europe, Asia-Pacific, the Middle East, and Africa, and South America. North America dominated the virtual private server (VPS) market sales in 2018, while Asia-Pacific is anticipated to expand at the highest rate from 2019 to 2024. During the evaluation period, Europe is anticipated to take second place in the VPS market in terms of market share. North America held the biggest market share in 2018 and is anticipated to continue to dominate the global VPS market throughout the forecast period.
The early use of virtualization technology by companies, as well as the existence of industry heavyweights like Rackspace, Amazon Web Services (AWS), and GoDaddy, are linked to market growth.
Asia-Pacific will be the most expanding sector on the virtual private server (VPS) market profit during the evaluation period. The growth is attributed to an increased number of small and small- and medium-sized business (SME) web hosters adoptions and heavy vendor investments developing a robust cloud infrastructure that enables the adoption by emerging countries such as China, India,centerscanThe and other south-eastern Asian countries of environmentally sound virtualization applications.
Virtual Private Server (VPS) Market Competitive Landscape
The majority of virtual private server (VPS) market industries suppliers are from the United States and Europe. To remain competitive in the virtual private server industry, market participants generally employ inorganic growth methods such as partnerships, agreements, and collaborations.
Virtual Private Server (VPS) Market Players
- Endurance International Group (US)
Virtual Private Server Market Industry Developments
-
Q2 2024: OVHcloud launches new range of VPS solutions with enhanced performance and security OVHcloud announced the launch of a new generation of Virtual Private Server (VPS) offerings, featuring improved hardware, increased scalability, and advanced security features to address growing customer demand for flexible and secure hosting.
-
Q2 2024: IONOS Expands VPS Portfolio with New Data Center in North America IONOS opened a new data center in North America to expand its Virtual Private Server (VPS) services, aiming to improve latency and data sovereignty for its U.S. and Canadian customers.
-
Q2 2024: Kamatera Announces Partnership with CloudLinux to Enhance VPS Security Kamatera entered into a partnership with CloudLinux to integrate advanced security and resource isolation features into its VPS hosting platform, targeting enterprise and developer customers.
-
Q3 2024: Hostinger Launches AI-Powered VPS Management Platform Hostinger introduced a new AI-powered management platform for its VPS customers, enabling automated server optimization, predictive maintenance, and enhanced user experience.
-
Q3 2024: DigitalOcean Appoints New Chief Technology Officer to Drive VPS Innovation DigitalOcean announced the appointment of a new CTO, with a mandate to accelerate product development and innovation in its VPS and cloud infrastructure offerings.
-
Q3 2024: Vultr Secures $100 Million in Growth Funding to Expand VPS Infrastructure Vultr raised $100 million in growth funding to expand its global VPS infrastructure, focusing on new data center locations and enhanced network capabilities.
-
Q4 2024: Linode (Akamai) Unveils Next-Gen VPS with Arm-Based Processors Linode, now part of Akamai, launched a new line of VPS products powered by Arm-based processors, offering improved energy efficiency and performance for cloud workloads.
-
Q4 2024: Hetzner Online Opens New Data Center in Finland for VPS Services Hetzner Online opened a new data center in Finland, expanding its VPS hosting capacity and providing customers with additional options for data residency and redundancy.
-
Q1 2025: Alibaba Cloud Launches High-Performance VPS for AI and Machine Learning Workloads Alibaba Cloud introduced a new VPS product line optimized for AI and machine learning applications, featuring GPU acceleration and high-speed networking.
-
Q1 2025: Contabo Partners with Cloudflare to Integrate DDoS Protection into VPS Offerings Contabo announced a partnership with Cloudflare to provide integrated DDoS protection for its VPS customers, enhancing security and uptime for hosted applications.
-
Q2 2025: DreamHost Expands VPS Services to Asia-Pacific with New Singapore Data Center DreamHost launched a new data center in Singapore, extending its VPS hosting services to the Asia-Pacific region to meet growing demand for local cloud infrastructure.
-
Q2 2025: GoDaddy Introduces Managed VPS Hosting for Small Businesses GoDaddy launched a new managed VPS hosting service tailored for small businesses, offering simplified management, automated backups, and enhanced support.
- Cumulative Growth Analysis
Virtual Private Server (VPS) Market Segments
By Operating System (OS)
By Organization Size
- Small and Medium-sized Enterprises (SMEs)
By Vertical
- Banking, Financial Services, and Insurance (BFSI)
- Others (Travel and Hospitality, Media and Entertainment, and Education)
By Region
North America
Europe
Asia Pacific (APAC)
- Australia and New Zealand (ANZ)
The Middle East and Africa (MEA)
Latin America
Report Attribute/Metric |
Details |
  Market Size |
  USD 7.8 Billion By 2030 |
  CAGR |
  14.53% From 2024 to 2030 |
  Base Year |
  2023 |
  Forecast Period |
  2024-2032 |
  Historical Data |
  2018 |
  Forecast Units |
  Value (USD Million) |
  Report Coverage |
  Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
  Segments Covered |
  by Service Type, by Component |
  Geographies Covered |
  North America, Europe, Asia-Pacific, and Rest of the World (RoW) |
  Key Vendors |
  DreamHost (US), InMotion Hosting (US), TekTonic (US), GoDaddy (US), Endurance International Group (US), OVH Group (France), DigitalOcean (US), Plesk (Switzerland), Rackspace (US), A2 Hosting (US), Amazon Web Services (US), United Internet (UK),Liquid Web (US), Linode (US), and Vultr (US). |
  Key Market Opportunities |
  The market growth is attributed to the increasing number of adoption of web hosting services by the small and medium enterprises (SMEs) and heavy investments by the vendors to develop a robust cloud infrastructure to allow the adoption of virtualization environment-based applications in emerging economies such as China, India, and other Southeast Asian countries. |
  Key Market Drivers |
  The factors driving the market growth include the adoption of virtualization software, attributes offered by VPS such as reduction in IT expenditure, more customized solutions, enhanced control over servers, agile deployment of virtualized workloads, and improved operational efficiency. |
Virtual Private Server Market Highlights:
Frequently Asked Questions (FAQ):
The market can record a growth rate of 14.53% in the coming years.
The market size is set to increase to USD 7.8 Billion by 2030.
The most renowned companies in the market are GoDaddy (US), InMotion Hosting (US), Rackspace (US), DigitalOcean (US), TekTonic (US), OVH Group (France), A2 Hosting (US), Amazon Web Services (US), Liquid Web (US), United Internet (UK), DreamHost (US), Linode (US), Vultr (US), Endurance International Group (US), Plesk (Switzerland), and others.
North America accounted for the biggest share in the global market in the year 2018.
IT & telecom, healthcare and life sciences, energy and utilities, retail and e-commerce, financial services and insurance (BFSI), banking, government and defense, are the verticals are adopting virtual private servers in the market.