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Sports Betting Kiosk Market

ID: MRFR/ICT/41359-HCR
200 Pages
Aarti Dhapte
October 2025

Sports Betting Kiosk Market Research Report By Type (Standalone Kiosks, Integrated Kiosks, Mobile Kiosks), By Application (In-Store Betting, Online Betting Registration, Event Betting), By End User (Casinos, Sports Venues, Retail Stores), By Payment Method (Cash, Credit/Debit Card, Digital Wallet) and By Regional (North America, Europe, South America, Asia-Pacific, Middle East and Africa) - Forecast to 2035

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Sports Betting Kiosk Market Infographic
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Sports Betting Kiosk Market Summary

As per MRFR analysis, the Sports Betting Kiosk Market Size was estimated at 1.65 USD Billion in 2024. The Sports Betting Kiosk industry is projected to grow from 1.825 in 2025 to 4.988 by 2035, exhibiting a compound annual growth rate (CAGR) of 10.58 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Sports Betting Kiosk Market is experiencing robust growth driven by technological advancements and evolving consumer preferences.

  • North America remains the largest market for sports betting kiosks, reflecting a mature regulatory environment and high consumer engagement.
  • The Asia-Pacific region is emerging as the fastest-growing market, fueled by increasing digital adoption and a burgeoning interest in sports betting.
  • Standalone kiosks dominate the market, while integrated kiosks are rapidly gaining traction due to their enhanced user experience and convenience.
  • Technological advancements and consumer demand for convenience are key drivers propelling the growth of both in-store and online betting registration segments.

Market Size & Forecast

2024 Market Size 1.65 (USD Billion)
2035 Market Size 4.988 (USD Billion)
CAGR (2025 - 2035) 10.58%

Major Players

IGT (US), Scientific Games (US), Kambi (SE), Betfred (GB), Intralot (GR), Everi Holdings (US), Playtech (GB), SBTech (GB), DraftKings (US)

Sports Betting Kiosk Market Trends

The Sports Betting Kiosk Market is currently experiencing a notable transformation, driven by advancements in technology and changing consumer preferences. The integration of user-friendly interfaces and enhanced security features appears to be attracting a broader demographic of bettors. Furthermore, the proliferation of mobile betting applications seems to complement the physical kiosks, creating a seamless betting experience. This convergence of digital and physical platforms may lead to increased engagement and revenue generation for operators. As regulations evolve, the market is likely to witness a surge in the establishment of kiosks in various locations, including retail environments and sports venues, thereby expanding accessibility for users. In addition, the growing acceptance of sports betting across different regions suggests a potential for market expansion. As more jurisdictions legalize and regulate sports wagering, the Sports Betting Kiosk Market could see a rise in demand for innovative solutions that cater to diverse consumer needs. The emphasis on responsible gambling initiatives may also shape the development of kiosks, as operators strive to promote safe betting practices. Overall, the market appears poised for growth, with technological advancements and regulatory changes playing pivotal roles in its evolution.

Technological Integration

The Sports Betting Kiosk Market is increasingly influenced by technological advancements. Enhanced user interfaces and biometric security measures are becoming standard, making kiosks more appealing to a wider audience. This trend indicates a shift towards more interactive and secure betting experiences.

Regulatory Developments

As various regions continue to legalize sports betting, the Sports Betting Kiosk Market is likely to expand significantly. Regulatory changes are paving the way for more kiosks in diverse locations, which may enhance accessibility and convenience for bettors.

Focus on Responsible Gambling

There is a growing emphasis on responsible gambling within the Sports Betting Kiosk Market. Operators are integrating features that promote safe betting practices, reflecting a commitment to consumer welfare and potentially influencing kiosk design and functionality.

Sports Betting Kiosk Market Drivers

Regulatory Changes

Regulatory changes play a pivotal role in shaping the Sports Betting Kiosk Market. As jurisdictions continue to legalize and regulate sports betting, the demand for kiosks is expected to rise. Recent legislative developments indicate that more regions are adopting frameworks that facilitate the operation of betting kiosks. This trend is likely to create a more favorable environment for operators, potentially increasing market penetration. For instance, states that have recently legalized sports betting have reported a 25% increase in kiosk installations within the first year of legalization, suggesting a strong correlation between regulatory support and market growth.

Technological Advancements

The Sports Betting Kiosk Market is experiencing a surge in technological advancements that enhance user experience and operational efficiency. Innovations such as touch-screen interfaces, biometric authentication, and real-time data analytics are becoming commonplace. These technologies not only streamline the betting process but also improve security and user engagement. According to recent data, the integration of advanced technologies in kiosks has led to a 30% increase in user satisfaction. Furthermore, the ability to offer personalized betting options through data analytics is likely to attract a broader customer base, thereby expanding the market.

Consumer Demand for Convenience

The Sports Betting Kiosk Market is significantly driven by consumer demand for convenience and accessibility. As more individuals seek quick and easy ways to place bets, kiosks provide an ideal solution. The proliferation of kiosks in high-traffic areas such as casinos, sports venues, and retail locations caters to this demand. Market data indicates that kiosks can process bets 40% faster than traditional methods, appealing to a tech-savvy demographic that values efficiency. This trend is likely to continue, as consumers increasingly prefer self-service options that allow for immediate transactions.

Integration of Payment Solutions

The integration of diverse payment solutions is transforming the Sports Betting Kiosk Market. With the rise of digital wallets, cryptocurrencies, and contactless payment methods, kiosks are evolving to accommodate various payment preferences. This flexibility not only enhances user experience but also attracts a wider audience. Recent statistics show that kiosks equipped with multiple payment options have seen a 20% increase in transaction volume. As payment technology continues to advance, the ability to offer seamless and secure transactions will likely become a key differentiator for operators in the competitive landscape.

Focus on Enhanced User Experience

A focus on enhanced user experience is becoming increasingly critical in the Sports Betting Kiosk Market. Operators are investing in user-friendly designs, intuitive interfaces, and engaging content to attract and retain customers. The emphasis on creating a seamless betting experience is supported by Market Research Future indicating that kiosks with superior user interfaces can increase customer retention rates by up to 35%. Additionally, the incorporation of features such as live betting updates and interactive displays is likely to further enrich the user experience, making kiosks a preferred choice for bettors.

Market Segment Insights

By Type: Standalone Kiosks (Largest) vs. Integrated Kiosks (Fastest-Growing)

In the Sports Betting Kiosk Market, Standalone Kiosks hold the largest market share, primarily due to their flexibility and ease of use for customers. They provide sports betting services without needing additional technology, making them ideal for various locations such as bars and restaurants. Integrated Kiosks, meanwhile, are gaining traction as they offer seamless integration with existing betting platforms, enhancing customer experience and service efficiency. The emergence of technology has enabled Integrated Kiosks to cater to a wider audience, thus expanding their market presence.

Standalone Kiosks (Dominant) vs. Integrated Kiosks (Emerging)

Standalone Kiosks continue to dominate the Sports Betting Kiosk Market due to their straightforward design and operational efficiency. They appeal particularly to operators looking for quick deployment without extensive setup costs. On the other hand, Integrated Kiosks are classified as emerging, combining traditional betting processes with advanced technology. These kiosks provide a richer user experience through easy software updates and enhanced functionalities. As sports betting becomes more digitalized, Integrated Kiosks are poised to grow rapidly, attracting both casual and serious bettors. Thus, while Standalone Kiosks maintain their stronghold, Integrated Kiosks are emerging as key players in meeting evolving consumer demands.

By Application: In-Store Betting (Largest) vs. Online Betting Registration (Fastest-Growing)

In the Sports Betting Kiosk Market, the application segment is primarily divided into In-Store Betting, Online Betting Registration, and Event Betting. In-Store Betting holds the largest market share, attracting traditional bettors who prefer physical interactions at betting kiosks. Online Betting Registration, while trailing in overall share, is recognized as the fastest-growing segment as online platforms rapidly evolve, offering convenience and accessibility to a broader audience. Event Betting follows closely, capitalizing on live sporting events and enhancing user engagement.

In-Store Betting (Dominant) vs. Online Betting Registration (Emerging)

In-Store Betting currently stands as the dominant application within the Sports Betting Kiosk Market. This segment benefits from physical locations where bettors can engage directly with kiosks, fostering a hands-on experience that traditional bettors value. In contrast, Online Betting Registration is an emerging segment that is gaining traction due to the increasing number of online gambling platforms and mobile applications. This shift is supported by technological advancements and changing consumer preferences, as users seek the convenience of placing bets remotely. Both segments present unique characteristics: In-Store Betting appeals to a loyal customer base, while Online Betting Registration continuously adapts to meet the demands of an evolving digital landscape.

By End User: Casinos (Largest) vs. Sports Venues (Fastest-Growing)

The Sports Betting Kiosk Market exhibits a dynamic market share distribution among its key end users, primarily categorized into casinos, sports venues, and retail stores. Casinos command the largest share, leveraging their established customer base and regulatory advantages, hence becoming a central hub for sports betting activities. In contrast, sports venues are gaining traction, fueled by the increasing acceptance of onsite betting options that enhance the game-day experience, creating a competitive environment.

Casinos (Dominant) vs. Sports Venues (Emerging)

Casinos have long been the dominant players in the Sports Betting Kiosk Market due to their significant footfall and comprehensive gaming regulations that favor such establishments. They offer a variety of betting options under one roof, making them a one-stop destination for bettors. On the other hand, sports venues are an emerging segment, becoming increasingly relevant as they adapt to the changing landscape of gambling, integrating kiosks within the venue to cater to fans on-site. This shift enables sports venues to enhance customer experiences while capitalizing on event-driven betting. Retail stores, while an important distribution channel, are currently not as dominant or rapidly growing as the other two segments.

By Payment Method: Cash (Largest) vs. Digital Wallet (Fastest-Growing)

In the Sports Betting Kiosk Market, the market share distribution among payment methods shows cash as the dominant form of transaction, largely favored for its simplicity and anonymity. Credit and debit cards also hold a significant position, appealing to users looking for convenience and speed. Meanwhile, digital wallets are gaining traction, especially among younger bettors who prioritize technology-driven solutions for their gambling activities.

Cash (Dominant) vs. Digital Wallet (Emerging)

Cash stands as the dominant payment method in the Sports Betting Kiosk Market due to its immediate transaction nature and widespread acceptance. It allows for anonymity, which is crucial for many bettors concerned about privacy or financial tracking. On the other hand, digital wallets are emerging rapidly as a favored choice, especially in tech-savvy demographics. They provide a seamless and quick transaction process, encouraging higher betting frequencies. While cash retains its stronghold, digital wallets are set to reshape the landscape as they cater to a more connected and convenience-oriented consumer base.

Get more detailed insights about Sports Betting Kiosk Market

Regional Insights

The Global Sports Betting Kiosk Market exhibits substantial growth across its regional segments, reflecting varying consumer interests and regulatory frameworks. In 2024, North America is on track to dominate the market with a valuation of 0.68 USD Billion, surging to 2.1 USD Billion by 2035, primarily fueled by established betting practices and a strong legal framework. Europe follows closely, expected to be valued at 0.55 USD Billion in 2024, reaching 1.7 USD Billion in 2035; a diverse market and progressive legislation drive its growth.

APAC, while smaller, shows promising potential with an expected value of 0.28 USD Billion in 2024 and 0.85 USD Billion in 2035, as markets loosen regulations and embrace technology. South America and MEA represent the least valued segments in 2024, with each at 0.07 USD Billion; however, they are poised for significant growth as awareness and participation in sports betting increase within these regions. The overall Global Sports Betting Kiosk Market is influenced by trends like digitalization and changing consumer behaviors, presenting opportunities for innovation and market entry in emerging regions.

Sports Betting Kiosk Market Region

Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

Sports Betting Kiosk Market Regional Image

Key Players and Competitive Insights

The Global Sports Betting Kiosk Market has been experiencing substantial growth, propelled by the increasing popularity of sports betting and the technological advancements in kiosk solutions. This market is characterized by a dynamic competitive landscape, where various players are striving for market share through innovation, enhanced functionality, and improved user experiences. Companies are focusing on creating kiosk systems that offer a seamless betting experience, integrating various payment methods, user-friendly interfaces, and real-time data to attract a wider customer base.

As regulatory frameworks evolve across different regions, firms are also strategically positioning themselves to comply with legal requirements while catering to the diverse preferences of bettors. In this fast-paced environment, analyzing competitive strengths, market strategies, and innovation capabilities of key players is essential for understanding the market's current state and future directions.Intralot has carved a significant presence in the Global Sports Betting Kiosk Market, leveraging its extensive experience in the gaming sector. The company's strengths lie in its innovative technological solutions and its ability to provide customizable, end-to-end betting solutions tailored to various markets.

Intralot's kiosks are known for their reliability and robust performance, offering features that enhance user engagement, such as interactive screens and real-time updates. Additionally, the company places a strong emphasis on regulatory compliance, which ensures that its products meet the necessary standards across different jurisdictions. This dedication to quality and adaptability has enabled Intralot to forge strategic partnerships and expand its footprint, ultimately solidifying its competitive position in the sports betting kiosk landscape.OpenBet stands out in the Global Sports Betting Kiosk Market due to its strong focus on providing a comprehensive and flexible gaming platform.

The company is recognized for its ability to deliver cutting-edge technology that integrates seamlessly with existing betting operations. OpenBet's strengths include a robust data analytics capability, empowering its clients with insights that enhance decision-making and operational efficiency. With a strong reputation for reliability, OpenBet's kiosks are designed with user experience in mind, featuring intuitive interfaces and customizable options that cater to diverse customer needs. Furthermore, OpenBet's commitment to ongoing innovation and collaboration with stakeholders in the gaming ecosystem positions it as a formidable player, allowing the company to adapt quickly to emerging trends and market demands.

Key Companies in the Sports Betting Kiosk Market market include

Industry Developments

Recent developments in the Global Sports Betting Kiosk Market have seen a surge in technological advancements and expanded market reach. Companies like Intralot and OpenBet are continuously enhancing their kiosk solutions with innovative features that cater to changing consumer preferences. Additionally, the market is experiencing significant growth due to increased regulatory acceptance and legalization efforts across various regions, which has prompted companies such as Flutter Entertainment and DraftKings to expand their operations and product offerings.

There have also been noteworthy merger and acquisition activities, including Kambi Group's acquisition of certain assets from other entities, which is aimed at increasing market share and technological capabilities. Companies like Scientific Games and IGT are focusing on partnerships and joint ventures to boost their presence in emerging markets. Market valuation is being positively influenced by ever-increasing adoption rates of sports betting kiosks, facilitated by brands like Bet365 and William Hill that continue to invest in user-friendly technology and enhanced customer experiences. This growth trajectory reflects a robust expansion in infrastructure and wider acceptance of sports betting across different demographics.

Future Outlook

Sports Betting Kiosk Market Future Outlook

The Sports Betting Kiosk Market is projected to grow at a 10.58% CAGR from 2024 to 2035, driven by technological advancements, regulatory changes, and increasing consumer engagement.

New opportunities lie in:

  • Integration of AI-driven analytics for personalized betting experiences.
  • Expansion into mobile-enabled kiosks for enhanced accessibility.
  • Partnerships with local businesses to increase kiosk placements and visibility.

By 2035, the market is expected to be robust, reflecting substantial growth and innovation.

Market Segmentation

Sports Betting Kiosk Market Type Outlook

  • Standalone Kiosks
  • Integrated Kiosks
  • Mobile Kiosks

Sports Betting Kiosk Market End User Outlook

  • Casinos
  • Sports Venues
  • Retail Stores

Sports Betting Kiosk Market Application Outlook

  • In-Store Betting
  • Online Betting Registration
  • Event Betting

Sports Betting Kiosk Market Payment Method Outlook

  • Cash
  • Credit/Debit Card
  • Digital Wallet

Report Scope

MARKET SIZE 20241.65(USD Billion)
MARKET SIZE 20251.825(USD Billion)
MARKET SIZE 20354.988(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)10.58% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesIntegration of advanced technology enhances user experience in the Sports Betting Kiosk Market.
Key Market DynamicsRising consumer demand for convenient betting options drives innovation and competition in the sports betting kiosk market.
Countries CoveredNorth America, Europe, APAC, South America, MEA

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FAQs

What is the projected market valuation of the Sports Betting Kiosk Market by 2035?

The Sports Betting Kiosk Market is projected to reach approximately 4.988 USD Billion by 2035.

What was the market valuation of the Sports Betting Kiosk Market in 2024?

In 2024, the Sports Betting Kiosk Market was valued at 1.65 USD Billion.

What is the expected CAGR for the Sports Betting Kiosk Market during the forecast period 2025 - 2035?

The expected CAGR for the Sports Betting Kiosk Market during the forecast period 2025 - 2035 is 10.58%.

Which companies are considered key players in the Sports Betting Kiosk Market?

Key players in the Sports Betting Kiosk Market include IGT, Scientific Games, Kambi, Betfred, Intralot, Everi Holdings, Playtech, SBTech, and DraftKings.

What are the different types of kiosks in the Sports Betting Kiosk Market?

The Sports Betting Kiosk Market includes Standalone Kiosks, Integrated Kiosks, and Mobile Kiosks, with projected valuations of 1.45 USD Billion, 2.45 USD Billion, and 1.08 USD Billion respectively by 2035.

How does the application segment of the Sports Betting Kiosk Market perform?

The application segment includes In-Store Betting, Online Betting Registration, and Event Betting, with projected valuations of 2.494 USD Billion, 1.485 USD Billion, and 1.009 USD Billion respectively by 2035.

What are the end-user segments in the Sports Betting Kiosk Market?

End-user segments in the Sports Betting Kiosk Market comprise Casinos, Sports Venues, and Retail Stores, with projected valuations of 2.494 USD Billion, 1.485 USD Billion, and 1.009 USD Billion respectively by 2035.

What payment methods are prevalent in the Sports Betting Kiosk Market?

The prevalent payment methods in the Sports Betting Kiosk Market include Cash, Credit/Debit Card, and Digital Wallet, with projected valuations of 1.5 USD Billion, 1.8 USD Billion, and 1.68 USD Billion respectively by 2035.

How does the Sports Betting Kiosk Market compare to previous years?

The Sports Betting Kiosk Market has shown substantial growth from 1.65 USD Billion in 2024 to a projected 4.988 USD Billion by 2035.

What trends are influencing the growth of the Sports Betting Kiosk Market?

Trends influencing the growth of the Sports Betting Kiosk Market include technological advancements, increased consumer acceptance, and the expansion of legal sports betting.

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