Research Methodology on Edible Nuts Market
Introduction
The purpose of this research is to study the structure, consumption patterns, and production trends of the edible nuts market globally. The research objective is to identify the key factors driving this market and to estimate the size of the global edible nuts market by 2030. The research further focuses on assessing emerging trends and opportunities in the edible nuts market. To accomplish this, secondary market-related reports, consumer surveys, and interviews with industry experts have been conducted.
Research Design
The research plan is based on a combination of primary and secondary sources. First, an extensive review of the literature was conducted. This research was based on reports and publications from various government databases, universities, research companies, and other industry sources. A thorough analysis was then conducted using market survey tools such as Porter’s 5 Forces Framework and PESTEL analysis to gain a better understanding of the market structure, global edible nut industry, regulations, key threats, and market growth opportunities.
Second, a survey was conducted using an online questionnaire with input from 87 participants. These participants included the general public, buyers from the retail sector, and representatives from the nut industry. The questionnaire asked respondents for their opinions on the following topics: the major edible nut categories; consumption trends; industry challenges; preferred retail outlets; pricing; and use of organic and GMO products.
Finally, in-depth interviews were conducted with experts in the industry. The interviewees included management of companies operating in the edible nuts market, distributors, agricultural advisers, marketing managers, and regulatory experts. The experts were asked about the challenges that the edible nuts industry is facing, the global market’s current state, and the forecasts of production, value chain, revenue, and other data relevant to the sector.
Data Collection
The data gathered through primary and secondary research was analyzed and synthesized using both qualitative and quantitative methods. The collected data was also validated through triangulation, i.e. cross-validating data from multiple independent sources. The data then underwent qualitative market evaluation and forecasting.
Market Evaluation
The data gathered was studied and analyzed using the five parts mentioned in the methodology section. In addition, an assessment of the overall market was conducted by considering the following aspects:
- Drivers – Both analyses of the literature and surveys based on questions asked to the respondents provided the information for this section. The key sources of growth and the factors that could lead to a decline in the market were discussed.
- Restraints – This section considered the factors that could lead to a decline in the market. This information was sourced from surveys and literature.
- Opportunities – This section discussed the upcoming and unexplored segments in the edible nuts market which are expected to provide the most growth opportunities in the upcoming years. This information was also obtained from surveys and literature.
- Challenges – This section focused on the current and expected challenges in the edible nuts market. This information was gathered from surveys and interviews.
- Trends – This section examined current and emerging trends in the global edible nuts market. This information was gathered from interviews and literature.
Market Forecasting
To forecast the size of the global edible nuts market by 2030, regression analysis was used. The sources of data included surveys, interviews, and secondary research. The market was forecasted using a combination of top-down and bottom-up approaches.
The top-down approach was used to determine the overall market size of the global edible nuts market. It followed a process of starting with the total market size and then subtracting a proportion of that size to form the base or the target figure.
The bottom-up approach was used to arrive at a more precise figure for the global edible nuts market size. It followed a process of starting with individual segments and working up to form the total market size. To do this, data from interviews as well as from our market research was combined. The market share of each segment was then evaluated using surveys and interviews and the segmental figures were then aggregated to arrive at the market size of the edible nuts market globally.
Conclusion
This research project has provided an in-depth analysis of the edible nuts market. The research provided an extensive review of the literature, which was complemented by consumer surveys and interviews with experts in the industry. The primary and secondary research was then analyzed and synthesized using qualitative and quantitative methods. It then underwent qualitative market evaluation and forecasting to develop an understanding of the drivers, restraints, opportunities, challenges, and trends. Finally, the global market size was estimated using regression analysis and a combination of top-down and bottom-up approaches. Although the research was subject to certain limitations, it provided a comprehensive picture of the edible nuts market globally.
