Sparkling Water Market

Growing interest in leading healthy lives industry’s market growth

Sparkling water’s growing popularity among consumers, as they prefer it to soda and other sweetened fizzy drinks since it keeps them hydrated, is a significant element driving market revenue growth. While sparkling water does not include sugar or calories, the sugar in beverages damages tooth enamel. Particularly for those who are constipated, carbonated water helps with bowel movements. Researchers have shown sparkling water can help boost heart health and lessen the severity of other dyspepsia symptoms, including stomach pain. Drinking carbonated water raises HDL cholesterol levels, which is healthy cholesterol.

Furthermore, the chemical actually has several benefits, including its ability to ease constipation and aid with digestion. According to several studies, drinking sparkling water is better for your teeth and bones as drinking soda. As a result, many consumers view carbonated water as a healthier alternative to soda and other sweet carbonated beverages.

Additionally, Consumers who enjoy the sparkle of carbonated soft drinks but want to sip on something without calories, sugars, or artificial additives are a niche market for sparkling water,  fuelling the industry’s revenue growth. Dehydration, which can result in dry lips, fatigue, headaches, and impaired performance, can be avoided with the help of sparkling water. Chronic dehydration causes digestive issues, heart and renal issues, and constipation.

Sparkling water is available in various tastes and is a better alternative to soda water because it has no sugar, Hence consumers prefer sparkling water to alleviate these symptoms, which will all contribute to a rise in the sparkling water market CAGR globally in recent years.

However, there have been significant advances in technology innovations to cater to the demand. For instance, Sparkling water with flavors is a better option because it has more nutritional benefits for consumers. It is made with all-natural tastes and has no added sugar, salt, or calories. Also, it promotes healthy living, supports weight control, protects against obesity, helps to prevent dehydration, and increases sparkling water market revenue.

Flavor innovation is a notable driver in the Global Global Sparkling Water Market Industry. As brands introduce diverse and unique flavor profiles, they cater to a broader audience, including those who may not typically choose sparkling water. This strategy not only enhances consumer interest but also encourages trial and repeat purchases. The market's expansion is indicative of this trend, with a compound annual growth rate of 10.12% projected for the period from 2025 to 2035. This growth may reflect the successful introduction of flavors that resonate with consumers, thereby expanding the overall market.

The increasing awareness of health and wellness among consumers appears to be a primary driver for the Global Global Sparkling Water Market Industry. As individuals seek healthier alternatives to sugary beverages, sparkling water emerges as a favorable option. This shift in consumer behavior is reflected in the projected market value of 37.2 USD Billion in 2024, indicating a robust demand for low-calorie and sugar-free drinks. The trend suggests that consumers are gravitating towards products that offer hydration without the added sugars, thereby enhancing the appeal of sparkling water as a refreshing and health-conscious choice.

Sustainability initiatives are becoming increasingly relevant in the Global Global Sparkling Water Market Industry. Consumers are more inclined to support brands that prioritize eco-friendly practices, such as using recyclable packaging and sourcing water sustainably. This trend is likely to bolster market growth, as companies that align with these values may capture a larger share of the market. The anticipated growth trajectory, with a market value projected to reach 107.5 USD Billion by 2035, suggests that sustainability could play a pivotal role in shaping consumer preferences and driving sales in the sparkling water segment.

The Global Global Sparkling Water Market Industry is poised for substantial growth, with projections indicating a market value of 37.2 USD Billion in 2024 and an anticipated increase to 107.5 USD Billion by 2035. This growth trajectory reflects a compound annual growth rate of 10.12% from 2025 to 2035. Such figures suggest a robust demand for sparkling water, driven by evolving consumer preferences and market dynamics. The increasing inclination towards healthier beverage options and innovative product offerings may further support this upward trend, indicating a promising future for the sparkling water segment.

The convenience and accessibility of sparkling water products are crucial factors influencing the Global Global Sparkling Water Market Industry. With the rise of e-commerce and the proliferation of retail outlets, consumers now have easier access to a variety of sparkling water options. This increased availability is likely to enhance consumer purchasing behavior, as individuals seek convenient hydration solutions. The market's growth potential is underscored by the projected increase in value to 107.5 USD Billion by 2035, suggesting that as accessibility improves, so too does the likelihood of consumers incorporating sparkling water into their daily routines.

Effective marketing and branding strategies are vital drivers within the Global Global Sparkling Water Market Industry. Companies are increasingly investing in advertising campaigns that highlight the unique attributes of their sparkling water products, such as health benefits and flavor variety. This strategic focus on branding not only raises awareness but also fosters brand loyalty among consumers. As the market evolves, the emphasis on innovative marketing approaches may contribute to the anticipated growth, with a market value projected to reach 37.2 USD Billion in 2024. This suggests that well-executed marketing efforts could significantly influence consumer choices.

By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The Europe sparkling water market accounted for USD 33.1 billion in 2022 and is expected to exhibit a significant CAGR growth during the study period. This is attributed to the growing incidence of sparkling water products such as La Croix, Perrier Mineral, Bubbly Sparkling, Hal, Gerolsteiner, and Sparkling ICE and an aging population across the region.

Further, the significant countries studied in the market report are The U.S., Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: SPARKLING WATER MARKET SHARE BY REGION 2022 (%)

Source: Secondary Research, Primary Research, Market Research Future Database, and Analyst Review

North America, sparkling water market, accounts for the second-largest market share due to the availability of sparkling water has many technological advantages including the improvement of flavors, development of citric acid and carbonated water. Further, the German sparkling water market held the largest market share, and the UK sparkling water market was the fastest-growing market in the European region.

The Asia-Pacific sparkling water Market is expected to grow at the fastest CAGR from 2022 to 2030. This is due to the increase in their presence in an industry that is becoming increasingly competitive. They have released several new drinks and food products that are influenced by both national and international cuisines. The vast growth in the region is attributable to an older population that is growing along with rising water concerns and public awareness that have increased improvement of carbonated water quality use in the Asia Pacific region throughout the forecast period.

Moreover, China's sparkling water market held the largest market share, and the Indian sparkling water market was the fastest-growing market in the Asia-Pacific region.

For instance, the Indian sparkling water market is the favored destination for sparkling water production. The tempo beverage Ltd (Israel) Group offers works excellent as a increased intake,  and  improved bone. It supports healthy drink sparkling water due to advantages like easier digestion and heart health. Moreover, it strengthens the water flavor stronger and promotes excellent sparkling water growth.

As per the data cited in the sparkling water companies 2022-21 published by the sparkling water producer Association in July 2022, Singapore is ranked in 2nd position, Japan at 3rd, India at 10th, South Korea at 14th, and China at 33rd out of the top 46 international wood vinegar production destinations. Hence, Asia-Pacific is anticipated to register the highest growth rate over the forecast period from 2022–2030.

Major market players are spending a lot of money on R&D to increase their product lines, which will help the sparkling water market grow even more. Market participants are also taking various strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the sparkling water industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.

One of the primary business strategies manufacturers adopt in the global sparkling water industry to benefit clients and expand the market sector is to manufacture locally to reduce operating costs. The sparkling water industry has provided flavors with some of the most significant benefit in recent years. The sparkling water market major players such as GEROLSTEINER BRUNNEN GmbH & Co. KG (Germany), Reignwood Group (China), Nestle S.A. (Switzerland), PepsiCo Inc. (US), The Coca-Cola Company (US), and others are working on expanding the market demand by investing in research and development activities.

The Coca-Cola Company (Us) Dr. John Pemberton delivered the first Coca-Cola to a customer on May 8, 1886, at Jacobs' Pharmacy in Atlanta, Georgia. We have transformed into a full-service beverage firm from that one renowned drink. The Smithsonian’s National Museum of African American History and Culture (NMAAHC) is getting a $1 million boost from The Coca-Cola Company.

Also, Nestlé was formed in 1905 by the merger of the “Anglo-Swiss Milk Company, which was established in 1866 by brothers George and Charles Page, and “Farine Lactée Henri Nestlé” founded in 1867 by Henri Nestlé. In Dec 2022, Nestlé invested over CHF 100 million by 2030 in low-carbon logistics for its three international water brands – S. Pellegrino, Acqua Panna, and Perrier.